Nikon has announced an interesting new app called ‘Learn and Explore’ for the iPhone which allows users to access the educational and editorial content found on NikonUSA.com. Now I’m not sure how many people surf through NikonUSA.com on a regular basis, but there is some exclusive content which makes this app sound worthwhile.

iPhone main 003 Nikon announces the iPhone Learn & Explore app

“Recognizing that photography is a very ‘in-the-moment’ activity, the ‘Learn & Explore‘ app creates another opportunity for Nikon to engage with consumers, providing people with immediate access to Nikon’s education resources right in the palm of their hand, no matter where they are.” said Bryant Shea from Molecular Inc, the company responsible for designing this app.

Basically the app allows users to read and bookmark articles from the Nikonusa.com website as well as articles from “Nikon World” magazine. The press release also informs us that iPhone app users also gain access to exclusive Nikon content such as video lectures, slideshows, and audio commentary.

The app is available on iTunes through NikonUsa.